👋 Hey there,
Your product is great but your sales page isn't converting?
This prompt writes persuasive copy that drives sales without feeling sleazy.
The Sales Page Prompt
Creates complete sales page copy that addresses objections and closes deals.
📋 THE PROMPT:
Write complete sales page copy for [PRODUCT/SERVICE].
Product details:
What you're selling: [PRODUCT/SERVICE NAME]
Price: [COST]
Who it's for: [TARGET CUSTOMER]
Main problem it solves: [PAIN POINT]
Unique differentiator: [WHAT MAKES IT DIFFERENT]
Transformation: [BEFORE VS AFTER]
Guarantee: [REFUND POLICY/WARRANTY]
Generate sales page structure:
**Pre-Headline** (Optional attention-grabber)
Short statement that creates curiosity
Calls out specific audience
Creates pattern interrupt
Example: "For freelancers tired of chasing invoices..."
**Headline** (The main promise)
Clear benefit in 10 words or less
Specific, not vague
Addresses desire or pain
Uses numbers when possible
Example: "Get Paid 14 Days Faster Without Awkward Follow-ups"
**Subheadline** (Expands on promise)
Adds credibility or specificity
15-25 words
Explains how or why
Example: "The automated invoicing system that turns late-paying clients into on-time payers - guaranteed"
**Opening Hook** (First 2-3 paragraphs)
Start with the problem
Make them feel understood
Agitate the pain (don't overdo it)
Hint at the solution
Build curiosity
**The Problem Section** (Paint the picture)
Describe their current frustration:
What's not working
What they've tried
Why those solutions failed
The cost of inaction
Time/money/stress they're losing
Make it specific and relatable
**Introduce the Solution** (Your product)
Name of product
What it is (one sentence)
How it works (high level)
Why it's different
What makes this the answer
**How It Works** (3-4 simple steps)
Step 1: [ACTION]
What happens: [RESULT]
Step 2: [ACTION]
What happens: [RESULT]
Step 3: [ACTION]
What happens: [RESULT]
Keep it simple, remove complexity
**Benefits Section** (What they gain)
List 5-8 key benefits
Format each as:
Benefit headline (what they get)
Supporting detail (how it helps)
Outcome (what becomes possible)
Lead with transformation, not features
**Features Section** (What's included)
List specific features
Translate each to benefit
Show value of each component
Price anchor ("Worth $X value")
**Social Proof** (Build trust)
Customer testimonials (3-5 with photos)
Include specific results
Name, photo, title/company
Before/after if applicable
Case study highlight
Stats ("Join 10,000+ users")
Media mentions or awards
Trust badges
**Objection Handling** (Address concerns)
Common Objection 1: [WHAT THEY THINK]
Your response: [COUNTER-ARGUMENT]
Proof: [TESTIMONIAL/STAT]
Common Objection 2: [WHAT THEY THINK]
Your response: [COUNTER-ARGUMENT]
Proof: [TESTIMONIAL/STAT]
Common Objection 3: [WHAT THEY THINK]
Your response: [COUNTER-ARGUMENT]
Proof: [TESTIMONIAL/STAT]
**Pricing Section** (Make the offer)
Price presentation:
Show value stack (everything included)
Total value: [SUM OF PARTS]
Your price: [ACTUAL PRICE]
Savings: [DIFFERENCE]
Payment options (one-time/monthly/annual)
Guarantee highlighted
Limited-time bonus (if authentic)
**Guarantee** (Remove risk)
Type: [30-DAY MONEY-BACK/SATISFACTION/ETC]
Terms: [CLEAR, SIMPLE]
Why you offer it: [CONFIDENCE IN PRODUCT]
How to claim: [EASY PROCESS]
**FAQ Section** (Final objections)
Question 1: [COMMON CONCERN]
Answer: [REASSURING RESPONSE]
Question 2: [TECHNICAL DETAIL]
Answer: [CLEAR EXPLANATION]
Question 3: [COMPARISON]
Answer: [HONEST DIFFERENTIATION]
Question 4: [TIMING/COMMITMENT]
Answer: [FLEXIBILITY/EASE]
Question 5: [RESULTS]
Answer: [REALISTIC EXPECTATIONS]
5-10 questions total
**Final CTA Section** (Close the sale)
Recap the transformation
Remind them of guarantee
Create urgency (if legitimate):
Limited spots
Price increase coming
Bonus expiring
Clear CTA button text
Secondary CTA for questions
**Closing Statement**
Personal note from founder
Why you created this
Your promise to them
Final encouragement
Signature
**P.S. Section** (Last chance)
Restate key benefit
Remind of guarantee
Handle final objection
One more CTA
Writing style guidelines:
Use "you" and "your" (talk to them)
Write like you speak (conversational)
Short paragraphs (2-4 sentences)
Break up text with subheads
Use bullet points for scanning
Bold key phrases
Active voice, not passive
Specific numb🎯 HOW TO USE IT:
Gather all product info and testimonials
Generate the sales page structure
Write it in order (top to bottom)
Read it out loud (does it flow?)
Test with 5 people who fit target market
💡 PRO TIP: Your sales page should answer these questions in order: What is it? Who's it for? What will it do for me? How does it work? Can I trust you? What if it doesn't work? What do I do next? Answer them all and you'll convert.
📌 SAVE IT IN PROMPTULAR
Write sales pages that actually sell. Save it: https://app.promptular.com/library
Tag it with "copywriting" and "sales" for easy access.
See you tomorrow!
Penny @Promptular
P.S. Store 20x more prompts with Elite (2,000/month vs 100): https://app.promptular.com/billing
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